When you use the content title idea generator tool you can select which titles you want to save. You do this by clicking the '+' icon next to the title, like so:

Once a title has been added your content scrap board, we use this for a number of reasons:

  1. We generate an action for you that is a reminder that you need to write the blog

  2. We explain the best way to 'SEO' your blog so that it has the best chance of ranking, see here and here.

  3. We ask you to add the URL of the new blog so that we can track it's performance (NB: this is an unreleased feature right now, but it's coming!)

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