When you onboard with Hike you have the option to run up to 6 competitor audits per month. You can also add more within the platform once you're setup.

We use these competitors to provide you with information such as:

 - What keywords they rank for
Great for spying on your competitors keyword strategy and applying this learning to your own website.

 - What level of traffic they get, and what channels they get their traffic from
Great for spying on what channels work really for your competition... do they use PPC a lot? Do they run referral schemes? What countries do they get traffic from?

 - What blogs are driving them SEO traffic
We use this to power the blog title recommendations we give you.

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